OnlySearch · Notes
Notes
Technical writing on data, search, and the numbers behind them. Pieces we wished existed before we had to write them.
2 pieces
- AI agents
The One-Person Competitive Intelligence Team
What AI agents can actually do for SEO and competitive research today, the failure modes to watch, and a practical playbook for the one-person team.
14 min read - Data quality
Where SimilarWeb, SEMrush & Ahrefs Get Their Data
A technical breakdown of how competitive-intel platforms collect data — clickstream, SERP scraping, crawlers — and why the numbers lie more than you think.
13 min read